Transform Yourself into Your Best Version

Since the costs of surger are low in Turkey, while the expertise of doctors and the quality of service are extremely high, men and women from around the world have been choosing it as a medical tourism destination for many years. Beauty in Right Hands needed to attract them with an upmarket, trustworthy and professional look.

To match the brand’s intentions and strategy, we created an elegant, mostly femme-magnetic, luxurious, but affordable, sophisticated, intimate and encouraging perception for the brand, just like what the co-founders had in mind. With soft skin colors and sharp-edged typography, Beauty in Right Hands now has a visual identity that attracts its audience deftly and surely.